Chris Peters's Blog

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Written by Chris Peters, your friendly neighborhood digital marketing professional with over 20 years of experience of web design, programming, SEO, and marketing.

Error page tracking in Google Analytics

September 21, 2015

Are you aware of how many 404 “not found” errors your website is really serving? Are you aware of which URLs are causing this error? Or…

CFWheels, meet Docker

July 20, 2015

I was stoked when I saw that Adam Chapman had created a Docker setup for CFWheels and Lucee. Docker is a fairly easy way to get a…

Effective "Press" and "Media" pages

July 9, 2015

Your site can probably do more to serve journalists, bloggers, reporters, and promoters. An often-overlooked page for smaller- and medium…

Modular CSS

June 29, 2015

Before I wrote our Sass & CSS Style Guide, I read up on a fairly old methodology for authoring CSS called SMACSS. I fell in love with SMACSS…

A simple rule of thumb for evaluating your web content

September 29, 2014

Kristina Halvorson’s Content Strategy for the Web contains a simple, yet effective tip for evaluating your content: Generally speaking…

Simplified Body Glide package design

September 18, 2014

I love seeing a piece of design go from “amateur Photoshopper” to simple and clean. When I run 7 miles or more, I prefer to use Body Glide…

Sass and CSS style guide

September 8, 2014

Authoring Sass and CSS still feels like the old days: talk to 10 different web designers, and you’ll hear 10 different ways of organizing…

Simplistic vs. simple in product design

August 28, 2014

Less isn’t more; just enough is more. — Milton Glaser We’ve all heard of it before: “I want something simple.” People get tired of products…

Draftsman gem: Add a draft state to your Ruby on Rails and Sinatra relational models

August 18, 2014

Draftsman is a Ruby gem that lets you create draft versions of your database records. If you’re developing a system in need of simple drafts…

Effective "About us" page tips, best practices, and guidelines

August 7, 2014

I scoured the Web for examples and best practices for About Us pages on websites. I compiled an article with tips, best practices, and…