Chris Peters's Blog

Simplified Body Glide package design

September 18, 2014

I love seeing a piece of design go from “amateur Photoshopper” to simple and clean.

When I run 7 miles or more, I prefer to use Body Glide to prevent chafing. I picked up a new package of Body Glide recently, and I was pleased to see a much cleaner container. It got simpler, and I’d argue that it has a ton more character now.

This reminds me of posts from a few years ago with imaginary minimalist package redesigns. But this was applied in reality. Kudos.

I like to think that I do this sort of thing with websites and software. Good inspiration to remind me of why I do what I do.

Written by Chris Peters, your friendly neighborhood digital marketing professional with over 20 years of experience of web design, programming, SEO, and marketing.