Chris Peters's Blog

"The human touch is what's missing."

January 14, 2008

I attended an excellent webinar on Thursday, hosted by Marketing Experiments.

A key takeaway from the presentation:

Stop bragging. It’s disgusting.

Craft every element of your marketing campaigns around the value that you bring to your customers. Don’t brag about yourself. Nobody wants to hear it.

Written by Chris Peters, your friendly neighborhood digital marketing professional with over 20 years of experience of web design, programming, SEO, and marketing.